AWE
Nuclear Security Technologies
An evolved brand refresh for the Atomic Weapons Establishment (AWE), designed to refine its image and attract top talent to join the forefront of nuclear defence. We developed a comprehensive brand guideline to establish a unified and recognisable identity. From distinctive linear patterns to sleek 3D renders, a diverse visual language is introduced to help the brand communicate across multiple platform while maintaining a cohesive identity.
/ design
SOCIAL CONTENT
3D render texture to drive engagement ⤵
linear pattern over photography ⤴
bold typography ⤴
CREDITS
Agency
La Plage London
MHP Group
Art Direction
Lucy Feehan
Design
Lucy Feehan
Isabel Lowe
Madeleine Lin